Simple by design.

Basic, aggregate visit information may be collected through Vercel Web Analytics to understand whether the site is useful. Events distinguish case-study reading, document downloads and contact-link clicks.

Known campaign labels, such as a LinkedIn portfolio link, may be stored in this browser tab’s session storage so that a later download or contact click can be associated with the original source. This contains no name, email address or visitor identifier, and the browser clears it when the session ends.

Query strings and URL fragments are removed before analytics events are sent. Arbitrary campaign parameters are not forwarded. An email or LinkedIn click indicates an intention to contact; it does not prove that a message was sent.

Links to LinkedIn, GitHub and other external services are governed by those services’ privacy practices.